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Interviewing Bob Lederer
By Betty Adamou @BettyAdamou For are audiences who are hard of sight, you can listen to this blog here: Bob Lederer has been providing commentary on the market research industry, through a suite of...
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The Suspension of Disbelief in ResearchGames™.
For are audiences who are hard of sight or have other difficulties reading, you can listen to this blog here:...
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Our work published in Online Research Methods in Russia: Trends & Prospects book
A paper that spurred invitations to speak at several conference talks and provide keynote addresses is now published in the Online Research Methods in Russia: Trends & Prospects book which has...
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New Research Speakers event in Toronto, London and Chennai
By Betty Adamou @BettyAdamou Annie Pettit is a key figure in the market research industry. She is an advocate for gender equality at conferences (and I’m sure, in general), is an advocate for ethics...
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When People Become Part Of The Change They Want To See
Betty Adamou Twitter: @BettyAdamou Following on from my most recent blog, you will see that Annie Pettit started the initiative of the New Research Speakers Club. Annie is passionate about getting...
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Don’t Ask About The Future of Mobile Market Research. Ask What Will Be Mobile...
By Betty Adamou As a game developer for market research and data collection, I always have one eye on the evolutions in software and hardware in the games industry, which is a huge advantage, as so...
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The Future of UX Design & Industry
Introduction by @BettyAdamou Today I’m really pleased to be able to share a Guest Blog post from Amy James, expert UX Designer at well-known card and gift company Moonpig.com, and previously UX...
View ArticleIs it ‘Market Research’ or ‘Marketing Research’?
During a meeting with my PhD supervisors yesterday afternoon, we got onto a very brief chat about the use of the term ‘Market Research’ VS ‘Marketing Research’. I know I have had my wrist lightly...
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Our Fourth Year in Business and Two Leading Advisors
By Betty Adamou Research Through Gaming, now in it’s 4th year in business, is treating you (and ourselves) to a new look Research Through Gaming website AND a whole new website dedicated to our...
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How To Crack The Imposter Syndrome
By Betty Adamou WIRe (Women in Research) event take-aways from last night’s ‘Cracking the Imposter Syndrome’ panel, by Betty Adamou. Yesterday evening, I was kindly invited to speak on a panel about...
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